Googol

A story of Googols engagement in Inclusive Innovation and Social Entrepreurship. A story about Googol Unites. All told in a different way.

We were instantly thrown into what the workshop leaders called – Activated Participancy – a method that engaged as much of our consciousness as possible. Just to name a few latent and subliminal characteristics, which manifested during that short but impactful session: fearfulness, playfulness, competitiveness, curiosity, creativity, experiential memory, and resistance.

Are new ideas the important fundament of your company’s future? Or are they just annoying tricks from employees to keep top management busy?

To me, ideation is the unanimous first step in any innovation management process. Without saying, while registering for the workshops at the Innovation In Action 2011 symposium, I found my computer cursor naturally gravitating towards the Idea Management registry checkbox.

“Checked!”

Organizations need to continously provide incentives for innovation and not only reward short-time business goals.

So what is an incentive? This is how it is described in Steven Levitt and Stephen Dubners book “Freakonomics”:

‘An incentive is simply a means of urging people to do more of a good thing and less of a bad thing. An incentive is a bullet, a lever, a key: an often tiny object, with astonishing power to change a situation. We all learn to respond to incentives, negative and positive, from the outset of life.’